BlueMind - Privacy Policy


BlueMind develops and publishes social games for the web and mobile devices (the “Service”). BlueMind is committed to protecting the privacy of its users and provides them a better social gaming experience (“users” or “you”). This Privacy Policy has been created to inform you about how BlueMind manages, collects, stores, shares, uses and protects (collectively “process”) the information you provide in connection with any BlueMind game or application whenever you play our games or otherwise access any of our Services, products, content, and/or the other domains provided by BlueMind.

By using the Service, you agree to the collection, disclosure, storage and use of your information as outlined in this Privacy Policy. If you do not want BlueMind to collect, store, use or share your information (data) in the ways described in this Privacy Policy, you should not play BlueMind’s games or use our Services. BlueMind may amend the Privacy Policy from time to time, and BlueMind encourages you to consult the Privacy Policy regularly for changes.

How we collect and use your personal information


BlueMind's primary objective in collecting user information is to provide and enhance the Service and to enable users to enjoy the Service. Our Service include a number of core functions, which contain those necessary for game play, necessary for improvement of Service, and those necessary for protecting the security of transactions. These functions may not be made available to you before we collect, store and use the following information related to you. If you do not provide the relevant information, you will not be able to enjoy the Service we provide.

When you install, play BlueMind’s games or access any of our Service, BlueMind may automatically or otherwise receive, collect and record certain information about you, whether through the Service directly or through a third party social network (like Facebook) or other third party services.

Personal Information We May Collect

“Personal information” means information about you that separately or taken alone, can be used to contact or identify you. The personal information types collected in accordance with the Service may vary depending on the activity and may include:
(1) Your social network or third party service user identification number (like your Facebook ID number);
(2) Your username;
(3) Your mobile device’s unique identifier (UDID);
(4) If applicable, your physical geo-location and that of the devices you use to access our Services;
(5) Transaction identifiers for purchases;
(6) Your email address used to login the social network;
(7) Your profile picture or its URL;
(8) Your purchase history on behalf of our payment service providers to keep a record on if a purchase has been successfully made. We do not collect credit card information or other financial information.
(9) Your game play information, like the playtime of yours using our app, the score you earned in levels and if you have left the game on a specific level or if you have cleared it.
(10) Any other information that you or the provider of the third-party application share with us to help us make sure it’s you accessing your account or helps us improve our Service. In addition to information collected as described above, you may choose to share additional information about yourself throughout the Service, such as on message boards and in game chat rooms. Any actions you perform with other players are considered public, and are in your sole discretion.

How We Use Your Information we collect

Functions necessary for game play and improvement of our Service

BlueMind uses your information to create your game accounts and allow you to play our games, to operate, and optimize our Services, to provide you with a safe, smooth, efficient, and customized experience, to fulfill your specific requests and purchase orders, and to send you other account-related or game play related information.

To enhance your game experience

BlueMind may use personal information individually or combined together, to better understand the behavior and preferences of its customers, to identify, suggest and enable communication and connections with other BlueMind users and personalize our Services to you, to provide technical support and respond to inquiries, to troubleshoot technical problems, to help create a safer and more trusted environment for our players, to enforce our Terms of Service, , and to ensure proper functioning of our products and Services.
By use of friend finder tools whether directly through the Service or through an social network or gaming service, you acknowledge that use of these friend finder tools will help you find your contacts and will also allow your contacts to associate your Service account (and related gaming entitlements, including games played, spins and coins) with your social network profile and/or email address. The Service supports and may encourage interaction among you and your friends.

Third-Party Advertising, Including Behavioral Advertising and Analytics

We do not actively share personal information with third party advertisers for their direct marketing purposes unless you give us your consent. We may share (i) aggregated information (information about you and other users collectively, but not specifically identifiable to you); (ii) anonymous information; and (iii) certain technical information (including IP Addresses, MAC Addresses for mobile devices and mobile device IDs) to develop and deliver targeted advertising in the Service and on the websites of third parties. Our collection, use, and disclosure of anonymous or aggregated information are not subject to any of the restrictions in this Privacy Policy.
We may also allow advertisers to collect these and similar types of information within the Service and they may share it with us and/or use it for advertising. Advertisers may collect this information through the use of a variety of tracking technologies, including without limitation, like browser cookies and web beacons. The information collected may be used to offer you targeted ad-selection and delivery in order to personalize your user experience by ensuring that advertisements for products and services you see will appeal to you, a practice known as behavioral advertising, and to undertake web analytics (i.e. to analyze traffic and other end user activity to improve your experience).
Note that after clicking on a third-party advertisement or offer, you may no longer be on a site or app controlled by BlueMind or a partnering social network of BlueMind, the practices of third-party companies delivering advertisements on our Services are subject to those companies’ own privacy policies.
In all cases of data access and collection, the information you provide will not be disclosed, rented, loaned, leased, sold, or otherwise voluntarily distributed to unaffiliated third parties and will be used solely for the purpose stated herein.

Legal bases for collecting your personal information for Visitors from European Union

We are required by law to set out in this Privacy Policy the legal grounds on which we rely in order to process your personal information. We generally use your personal information for the purposes outlined herein because it is:


a) necessary for the legitimate interests of BlueMind, including providing products and services of a high standard, keeping our customers satisfied, and meeting our accountability and regulatory requirements around the world, in each case provided such interests are not overridden by your privacy interests;
b) necessary for us to enter into, and perform our obligations under, our contract with you, such as when we use your personal information for registration;
c) necessary for compliance with a legal obligation under EU law or the laws of a Member State (e.g. any mandatory disclosures to an authority, regulator or government body); or
d) in some cases, we have obtained your prior consent.

How long do we store your information?

BlueMind will retain your information for as long as your account is active or as needed to provide you Services depends on why we collected this information and how we use it. We will not retain your personal information for longer than is necessary for our business purposes or for legal requirements. For instance, we may retain some information for a few years after you have closed your account if this is necessary to meet our legal obligations or to exercise, defend or establish legal rights. If you wish to cancel your account or request that BlueMind no longer use your information contact BlueMind at the email address provided in the Contact Us section below.

How we share, transfer or make available your personal information

We will share, transfer or make available your personal information as follows:

We share your personal information with our Service providers.

Tech businesses often use third parties to help them host their application, communicate with customers, power their emails etc. We partner with third parties who we believe are the best in their field at what they do. These third parties provide the following types of support to us: infrastructure technical services, Analytics services, payment services, professional advisory services, and data processing for us. The information is disclosed to make available the core functions of our products and/or services. When we do this, sometimes it is necessary for us to share your data with them in order to get these services to work well. Your data is shared only when strictly necessary and according to the safeguards and good practices detailed in this Privacy Policy.

We share your personal information with our affiliates.

However, we only share it on a need-to-know basis and will be bound by the purposes stated in the Privacy Policy. If our affiliates are to change the intended purposes for which they use your information, they will notify you in advance and seek your consent if necessary.

We share your personal information with our partners who commission us to promote.

Sometimes, we market other companies to you. We share your indirect user image formed based on your personal information in combination with non-personal information with the partner who commissioned us to promote (the "client"). However, we will only provide information on the coverage and effectiveness of the promotion to the client rather than your personal identity, or we will aggregate this information so that it does not identify you. For example, we can tell the client how many people saw its promotional information or purchased its products with the marketing information, or provided them with statistical information that could not identify personal identity to help them understand its audience or customers.

we will disclose your information if required by laws, rules, regulations, mandatory administrative enforcement or judicial orders

You understand and agree that BlueMind may be required to access, monitor and disclose your information, and the contents of your online communications (including without limitation chat text, voice communications, IP addresses and any personal information) if required to do so by any applicable law or regulation, or in the belief that such disclosure is reasonably necessary to avoid liability, to comply with legal process, including, but not limited to a subpoena, statute, search warrant, or court order, or to protect the rights or property and rights of BlueMind or a third party, to protect the safety of our users, the public or any person, or to prevent or stop activity BlueMind may consider to be, or to pose a risk of being, illegal, unethical, criminal or legally actionable, including to report such criminal activity or to exchange information with other companies and organizations for the purposes of fraud protection, credit risk reduction and other security precautions. Note that BlueMind is not required to question or contest the validity of any search warrant, subpoena or other similar governmental request that it may receive.

We will transfer your personal information to companies, organizations or individuals, for mergers, acquisitions, asset transfer, or similar transactions, if personal information is involved in the transfer.

Then we will require companies and organizations to hold your personal information to be bound by the Privacy Policy. Otherwise, we will require them to ask for your permission again.

How we use Cookie and similar technologies

Use of Cookies

Like many websites, BlueMind and service providers acting on our behalf, like Google Analytics, store log files and use tracking technologies such as "cookies" to collect information. A cookie is a small data file that is transferred to your computer’s hard disk or your mobile device for record-keeping purposes. The Service may send cookies to a computer or a mobile device when a user accesses or views a Service. Information contained in a cookie may be linked to personal information for purposes such as improving the quality of BlueMind’s Service, tailoring recommendations to interests, and making the Service easier to use. Third party advertisers on the Services may also use, place or read cookies or other technologies as described below on your browser, and those practices are subject to their own policies.
Cookies can be disabled at any time by changing your web browser’s options to stop accepting cookies, to prompt you before accepting a cookie from the websites you visit or limit the type of cookies you allow. Flash cookies operate differently than browser cookies and cookie management tools available in a web browser may not remove flash cookies. If you do not accept cookies, however, you may not be able to use all features, portions or functionalities of the Service.

Use of similar technologies

We and our service providers may also employ other technologies including (i) web beacons, which allow us to know if a certain page was visited or whether an e-mail was opened; (ii) tracking pixels, which allow us or our advertising partners to advertise more efficiently and effectively by excluding our current users from certain promotional messages, identifying the source of a new installation or delivering ads to you on other websites; and (iii) local shared objects also known as flash cookies, which help us to reduce fraud, remember your in-game preferences and speed up load times.

Links to third parties’ website and applications

The Service may contain links to other websites or applications. The fact that the Service links to a website or application or presents a banner ad or other type of advertisement does not mean that BlueMind endorses or authorizes that third party, nor is it a representation of any affiliation with that third party. If you click on a link to a third party site or application, including on an advertisement, you will leave the BlueMind site you are visiting or application you are running and will go to the site or application linked to. These third party websites and applications may place their own cookies or other files on your computer or mobile device, and may collect data or solicit personal information from you. Other sites and applications follow different rules regarding the use or disclosure of the personal information you submit to them. Because BlueMind cannot control the activities of third parties, it cannot accept responsibility for the content of these third party services, any use of your personal information by such third parties, and it cannot guarantee that they will adhere to the same privacy and security practices as BlueMind. You are therefore encouraged to read the privacy policies or statements of other websites and applications you visit before providing any personal information.

Your Privacy Choices And Rights

You Rights

You have the right to access and correct your personal information

This includes the right to ask us supplementary information about:

 - the categories of data we're processing
- the purposes of data processing
- the categories of third parties to whom the data may be disclosed
- how long the data will be stored (or the criteria used to determine that period)
- your other rights regarding our use of your data

Please feel free to contact us if you need to access or correct other personal information arising from your use of our products and/or services. We will provide you with the information or correct as per your request within one month of your request, unless doing so would adversely affect the rights and freedoms of other (e.g. another person's confidentiality or intellectual property rights). We’ll tell you if we can’t meet your request for that reason. we will also notify any entity that obtains your personal information from us, requesting for correction in a timely manner,

You have the right to request that your personal information be transferred

Subject to the limitations of applicable laws, where processing your personal information is necessary for entering into or performing our obligations under a contract with you or is processed as a result of your consent, you may have the right to request your personal information be transferred to you or another controller (where technically feasible).

You have the right to deletion of your personal information

Subject to the limitations of applicable laws, you may request for us to delete your personal information. If we decide to respond to your request for removal, we will also notify any entity that obtains your personal information from us, requesting for removal in a timely manner, unless otherwise required by laws and regulations, or the entities are authorized by you. Please note that if you completely delete all of this information, your account may be deactivated.

You have the right to object to the processing of your personal information

Subject to the limitations of applicable laws, you may request to object to the processing of your personal information by changing the scope within which we can continue processing that personal information.

You have the right to change your authorization scope or withdraw your authorization

To the extent you have given us authorization to collect and process your personal information, you may withdraw that authorization to process your personal information for certain purposes by deleting information, turning off device functions, changing privacy settings on your device. You can also withdraw your authorization granted to us by deregistration so that we cannot continue collecting your personal information.

You have the right to complaints to a data protection authority

You have the right to lodge a complaint with the data protection authority in the place where you live or work, or in the place where you think an issue in relation to your data has arisen.

Your choices

You can choose not to provide us with personal data

If you choose to do this, you can continue to use the website and browse its pages, but we will not be able to process transactions without personal data.

You can turn off cookies in your browser by changing its settings

You can block cookies by activating a setting on your browser allowing you to refuse cookies. You can also delete cookies through your browser settings. If you turn off cookies, you can continue to use the website and browse its pages, but Service especially certain features will not work effectively.

Security

BlueMind has made reasonable technical and organizational measures designed to secure your information both online and offline from accidental loss and from unauthorized access, use, alteration or disclosure, and we are committed to the protection of customer information. We will take reasonable steps to ensure that your data is treated securely and in accordance with this Privacy Policy. While we take reasonable precautions against possible security breaches of our Services and our customer databases and records, no website or Internet transmission is completely secure, and BlueMind cannot guarantee that unauthorized access, hacking, data loss, or other breaches will never occur and that third parties will never be able to overcome those measures or use your personal information for improper purposes. Also please note that email and messaging systems are not considered secure, so BlueMind discourages you from sending BlueMind personal information through these media. We urge you to take steps to keep your personal information safe (including your account password), and to log out of your account after use. If you access our Services through a social network and your social network account is hacked, this may lead to unauthorized play of your BlueMind’s games without your permission. So, be careful to keep your account information secure. Although we strive to protect your personal data, we cannot guarantee the security of your data while it is being transmitted to our site; any transmission is at your own risk. Once we have received your information, we have procedures and security features in place to try to prevent unauthorized access. If you have questions about the security of submit a ticket via the applicable support channel of the game.

Policy Regarding Persons Under 21

This product and website is intended for use by those 21 or older for amusement purposes only. Without derogating from the foregoing, BlueMind does not knowingly collect personal information from children under the age of 18. Children under the age of 18 should not use our websites or games at any time. If BlueMind learns that a person under the age of 18 has provided it with personal information without the prior consent of a verifiable parent or legal guardian, BlueMind will take reasonable steps to delete such information as soon as possible.

International Operations and Transfers Out of the EEA

When you use our Services, your data may be sent to the People's Republic of China and possibly other countries.
As part of our international operations, we may transfer data to our Affiliates from time to time for our legitimate business purposes.
We store information about players and visitors to our sites on servers located in the People's Republic of China, and we may also store this information on servers and equipment in other countries. Personal data collected within the European Economic Area (“EEA”) may be transferred to, and stored at, a destination outside of the EEA. The data we hold may also be processed by employees operating outside of the EEA who work for us or one of our Affiliates or for one of our vendors. This staff may be engaged in, among other things, (i) the processing of transactions and your payment details and (ii) the provision of support services. When we transfer your personal information internationally we will take reasonable steps to ensure that your personal information is treated securely, lawfully and in the manner we describe here. Please note that laws vary from jurisdiction to jurisdiction, and so the privacy laws applicable to the places where your information is transferred to or stored, used or processed in, may be different from the privacy laws applicable to the place where you are resident.
We comply with the EU Data protection regulation, and the local Data Protection Authorities’ guidelines, in the countries we operate, regarding the collection, use, and retention of personal information from European Union member countries.

Contacting Us

For any questions, comments or concerns about our Privacy Policy or any other issue please contact BlueMind: submit a ticket via the applicable support channel of the game.

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